Despite some negative headlines and a fraught macroeconomic environment, the fitness and wellness franchising industry is as robust as ever. One look at your local strip mall should be enough to put to rest any ideas to the contrary, as big-box gyms, Pilates studios and wellness centers increasingly fill the spaces once occupied by now-shuttered department stores and retail giants. Athletech News breaks down the key trends dominating the fitness and wellness franchising space, spotlighting the brands, modalities and executives poised to define the sector in the years ahead. Read the full article here.
The Xponential Fitness brands are leaning into the anti-aging trend, offering new classes and services, while tailoring their marketing approaches to appeal to new consumers
The California-based couple are multi-unit franchisees for yoga concept YogaSix, operating six studios in that state and Las Vegas. They have a seventh unit under construction and own two undeveloped territories.
President Anthony Badalian spoke to Athletech News about what sets the brand apart, its growth strategy, and the future of boutique fitness.