This Transformative Partnership Fuses Health, Wellness and Philanthropy to Propel Joint Initiatives
IRVINE, Calif.--(BUSINESS WIRE)-- Xponential Fitness, Inc. (NYSE: XPOF) (”Xponential” or “the Company”), the largest global franchisor of health and wellness brands, and the American Cancer Society, the only organization combating cancer through advocacy, research, and patient support, to ensure that everyone has an opportunity to prevent, detect, treat, and survive cancer, today announced a national partnership launching in January aimed at leveraging the power of health, wellness and fitness to create waves of positive impact across the nation to fight cancer.
Throughout this impactful partnership, Xponential’s family of 11 brands will partner with the American Cancer Society to curate national brand activations anchored around National Cancer Survivor Month in June and National Breast Cancer Awareness Month in October, donation-based classes and local studio events to drive awareness and raise funds for American Cancer Society. A natural fit for a partnership between the largest health and wellness franchisor in the world with a leading cancer-fighting organization with a vision to end cancer as we know it, for everyone, Xponential and the American Cancer Society hope to create a ripple effect of goodwill, inspiring communities to join the movement in the fight against cancer while prioritizing their health and wellness.
“At Xponential, we recognize the profound influence of community and its capacity for positive transformation,” shared Anthony Giesler, CEO of Xponential. “Partnering with the American Cancer Society aligns seamlessly with our core values, and we are enthusiastic about utilizing our extensive network to create a meaningful impact in the lives of those affected by cancer.”
“The link to a healthy diet and regular exercise in long-term cancer survival has become even more clear during the last several years, as evidenced in the American Cancer Society Nutrition and Physical Activity Guideline for Cancer Survivors released last March,” stated Nickki Reeves, Senior Vice President of Corporate & Sports Alliances at the American Cancer Society. “Our partnership with Xponential is integral to our mission, as it ensures that everyone has the opportunity to prevent, detect, treat, and ultimately overcome cancer. With statistics showing that 1 in 3 women and 1 in 2 men will be diagnosed with cancer at some point in their lifetime, this collaboration is vital to our efforts. The synergy between Xponential and the American Cancer Society not only enhances our ability to support cancer survivors but also brings us one step closer to ending cancer as we know it, for everyone.”
Read the full announcement here.