When early dreams of playing professional soccer were derailed by injuries, Verdine Baker found a career in the fitness industry. In 2008, he started as a membership advisor at Crunch Fitness and then grew within the corporate office in the San Francisco Bay Area. When Verdine joined StretchLab in 2018 as the national sales director, there were three franchise locations. Today, there are more than 500 studios across the globe.
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