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Xponential Fitness Signs Master Franchise Agreement in Japan for Rumble and AKT

Written by Xponential | Dec 6, 2022 2:34:00 AM

Master Franchisee, Wellness X Asia, has expanded exclusive rights to develop four Xponential brands in Japan

IRVINE, Calif.--(BUSINESS WIRE)--Xponential Fitness, Inc. (NYSE: XPOF), the largest global franchisor of boutique fitness brands, announced today it has signed a Master Franchise Agreement in Japan for Rumble and AKT. The agreement was signed with Wellness X Asia, Xponential’s existing Master Franchise Partner in Japan for Club Pilates and CycleBar. Wellness X Asia (formerly Club Pilates Japan Co. Ltd.) will now be responsible for the country-wide development of Rumble and AKT, in addition to Club Pilates and CycleBar. The agreement provides the Master Franchise Partner with the opportunity to license a minimum of 100 new studios over the next 8 years, across the two brands.

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