Fireside Chat: Xponential’s Sarah Luna on Digital Tech & B2B Partnerships

Luna, the President of Xponential Fitness, also discusses the brand’s recent acquisition of Lindora and its franchising strategy.

In this “Fireside Chat,” video, Sarah Luna, President of Xponential Fitness, the largest global franchisor of boutique fitness and wellness brands, joins Athletech News Founder and CEO Edward Hertzman to discuss the brand’s goals and strategies.

Luna and Hertzman explore the different avenues Xponential has taken to make boutique fitness and wellness accessible to everyone, including its emphasis on digital tech, XPASS membership system, and push into wellness. They also discuss Xponential’s recent acquisition of Lindora and its franchise strategy. Watch the full interview for expert commentary.